Google has named SI EQ, a division of Team SI, a 2022 Premier Partner status in its Google Partners Program for the seventh year in a row. This distinction was given to the top 3% of marketing agency partners in the United States and offers select companies advanced access to exclusive services, broadening their toolkit and expanding the level of expertise they bring to their clients.

“Congratulations to our Premier Partners for being among the top 3% of Google Partners in the United States,” said Davang Shah, senior director of Google Ads Marketing. “These companies stand out based on their commitment to developing product expertise, building new client relationships, and helping their current clients grow. We look forward to supporting them as they help their customers succeed online.”

According to Google, this recognition acknowledges partners that maximize campaign success for their clients, drive client growth by maintaining clients’ campaigns, and demonstrate Google Ads skills and expertise with certifications. This distinction is given to top-performing digital marketing partners across the globe by awarding Premier status as part of the new Google Partners program.

“Our partnership with Google has always been an integral part of meeting our clients’ business objectives,” said Alex Hanes, VP and Managing Director of SI EQ, a division of Team SI. “Achieving Premier Partner status equips us with exclusive services and access to the latest cutting-edge digital marketing technologies and insights, which we utilize for our clients’ success. We are honored to be recognized among this prestigious group.”

“Receiving this status is validation for the hard work we put towards continuing education and top-tier results for agriculture clients,” said Alex Hanes, VP and Managing Director of SI EQ, a division of Team SI. “But ultimately, it’s less about the recognition and more about the benefits to our clients - like being beta testers for new products and receiving deep insight into predictive digital behaviors resulting in a cutting-edge, proactive partnership with our clients.”

The Google Partners program has undergone significant changes for 2022, including redefining what it means to be a Premier Partner through new, advanced program requirements and offering new Premier Partner benefits to support growth and success with Google Ads.

“Premier Partners are chosen based on their commitment to developing product expertise, building new client relationships, and helping current clients grow,” said Tim Whitley, CEO of Team SI. “This speaks volumes of our agency and its incredibly talented team of innovators, optimizers, and advertising experts. Our agency is committed to trailblazing for our clients in the agriculture and residential equipment industry.”

The program is designed for advertising agencies and third parties that manage Google Ads accounts on behalf of other brands or businesses. Its mission is to empower companies by providing innovative tools, resources, and support to help their clients succeed and grow online.